Athletes training

YOUR WORKOUTS
SHOULD BE
WORTH SOMETHING.

You already put in the work. Good Work is exploring a simple idea: what if the training you're already doing could help support the active lifestyle you're already paying for?

Starting with the first 500 athletes in Boston & Massachusetts

Challenges screen
Dashboard screen
Reward screen

The Idea

TRACK HOW YOU
ALREADY TRACK.

Good Work is not another workout tracker. Run with Garmin. Log on Strava. Train with Apple Watch. Keep doing what already works for you.

The work is already being tracked. Good Work is being built to sit on top of that — connecting to the platforms you already use to see whether the training you're already doing can go toward something more.

1

YOUR WORKOUT

2

YOUR FITNESS APP OR DEVICE

3

GOOD WORK POINTS

4

REWARDS YOU ACTUALLY WANT

CHASING GOALS
ADDS UP.

Athletes invest a lot into pursuing the things they care about. And they're going to keep doing it — because the goals matter.

So what if the work already being put in could help support what's next?

Race entries.

Running shoes.

Gym memberships.

Equipment.

Nutrition.

Recovery.

Travel.

Gear.

TRAIN. EARN. REDEEM.

🏃

TRAIN

Keep doing what you already do. Run. Lift. Ride. Race. Hike. Train for HYROX. Good Work is designed to work alongside the fitness platforms you already use.

⚡

EARN

Good Work is being built to turn qualifying activity into GW Points — based on the work you're already doing, without changing how you train.

GW Points are rewards points, not cash or a cash-equivalent currency.

🎁

REDEEM

GW Points could go toward rewards that support your active lifestyle — race entries, gear, recovery, classes, experiences and more from participating partners.

YOU DON'T TRAIN FOR THE REWARD.

THE REWARD COMES FROM THE TRAINING.

FITNESS, WITH SOMETHING TO PLAY FOR.

Challenges, milestones and clubs — built on top of the training you're already doing. Not another app to manage. Good Work is being built to connect to the platforms you already use.

Concept preview — final product may change.

Challenges
Dashboard
Rewards

WHAT COULD THE
WORK GO TOWARD?

Good Work is being built to let you put GW Points toward rewards from fitness, wellness and lifestyle partners — the things you're already spending on.

EXAMPLE REWARD CATEGORIES

🏁

Race Entries

Planned reward category

👟

Running & Fitness Gear

Planned reward category

💆

Recovery

Planned reward category

🏋️

Fitness Classes

Planned reward category

☕

Coffee & Smoothies

Planned reward category

🎟️

Events & Experiences

Planned reward category

Examples only. The First 500 will help decide which rewards and partners we prioritize for launch.

The First 500

THE APP ISN'T
BUILT YET.

And that's intentional.

Before spending months building Good Work based on what we think people want, we're looking for the people we'd want using it. The First 500 will help us test the idea, challenge assumptions, and shape what Good Work becomes.

TEST EARLY CONCEPTS

Be invited to explore ideas and concepts before they're built into the product.

CHALLENGE ASSUMPTIONS

Tell us what works and what doesn't. Your feedback shapes what actually gets built.

SHAPE WHAT'S NEXT

Help decide what Good Work should become — before it launches.

JOIN THE FIRST 500

WE'RE LOOKING FOR THE FIRST 500. CAN WE MAKE OUR GOOD WORK COUNT?

Athletes training together

Community

STRONGER TOGETHER.

Good Work is being built around real fitness communities — the friends, gyms, clubs and groups you already train with. Built to be part of the community, not just the stats.

Clubs & TeamsGroup ChallengesEventsSeasonal Campaigns

Good Work on Strava

Good Work Boston

Already tracking there? Join the Good Work Strava Club and be part of the community while we build.

JOIN THE CLUB

The First 500

WE'RE LOOKING FOR
THE FIRST 500.

Good Work is still being built. We're looking for 500 people who believe in the idea and want to help us figure out what it should become.

First 500 recognition at launch

Invited to test early concepts and give feedback

First access when we launch

Your voice in what we build

Checking availability...

For Businesses

BUILDING A FITNESS BUSINESS?

Good Work is also working with local fitness, wellness, race and lifestyle businesses to create rewards athletes actually want.

LEARN ABOUT PARTNERING